Bootcut, Flare and Wide Leg

Why Ruby Jeans Fit Better

Designed for real women, our bootcut, flare and wide leg jeans are engineered to flatter from every angle.

  • Tummy-flattening waistband — smooths and supports without digging in
  • Bottom-lifting pocket placement — sculpts and lifts naturally
  • Leg-lengthening cut — elongates the silhouette beautifully
  • Half sizes for a perfect fit — because standard sizing isn’t always enough

The perfect jean for women over 40 who refuse to compromise on style or comfort. Choose from the Patty Kick Flare or the John Wide Leg — both at £99, both designed to make you feel incredible.